Printing & Marketing Resources
Discover expert guides, industry trends, and practical marketing tips to help your business grow through effective print media.
23 articles available
Create Restaurant Mailers
Create Restaurant MailersRestaurant mailers are a highly effective marketing tool for restaurants, allowing th...
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Real Estate Postcard Tips
Real Estate Postcard TipsAs a real estate agent, you understand the importance of effective marketing strategi...
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Designing EDDM Effectively
Introduction to EDDM DesignEvery Door Direct Mail (EDDM) is a targeted advertising strategy that allows busine...
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Printing for Apartment Complexes: EDDM, Postcards and Marketing Collateral That Fill Units
Why Print Remains Essential in Apartment Marketing Apartment leasing teams live or die by occupancy. When a un...
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Direct Mail Response Rates by Industry in 2026: Benchmarks, Data and What They Mean
Setting Realistic Expectations for Direct Mail Performance One of the most common mistakes in direct mail plan...
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10 Postcard Design Tips That Get Your Mail Piece Read and Acted On
Two Seconds to Make an Impression A postcard in the mail stack gets approximately two seconds of attention bef...
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Door Hanger Marketing: The Underrated Local Strategy That Drives Real Results
The 100% Delivery Rate Marketing Channel You Are Probably Underusing Every direct mail piece faces the possibi...
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Gloss UV vs. Matte Laminate vs. Aqueous Coating: The Complete Print Finishing Guide
Why Coating Matters More Than Most People Think Paper coating is one of the most consequential decisions in th...
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EDDM vs. Targeted Direct Mail: How to Choose the Right Strategy for Your Business
Two Strategies, One Goal: Getting Print Into the Right Hands If you are planning a direct mail campaign, you w...
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