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Printing & Marketing Resources

Discover expert guides, industry trends, and practical marketing tips to help your business grow through effective print media.

EDDM Strategy

Paper Stock & Finishes: The Science of First Impressions

Touch and Feel: The Psychology of Paper In a world of digital screens, the physical weight and texture of your marketing materials communicate as much as the w...

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EDDM Strategy

How EDDM Works: A Step-by-Step Strategic Guide

Dominate Neighborhoods with EDDM Every Door Direct Mail (EDDM) is a USPS program that allows businesses to mail postcards to every home in a specific neighborh...

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Printing Specs

Postcard Size Guide: Choosing the Right Dimensions

Size Matters in Direct Mail Choosing the right postcard size is one of the most critical decisions in your marketing campaign. The size doesn't just determine ...

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Design Tips

5 Business Card Design Tips for Maximum Impact

Make a Lasting First ImpressionYour business card is often the first physical piece of your brand a customer sees. Make it count with these professional design ...

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EDDM Strategy

The Complete 2026 Guide to Direct Mail Services: Strategy, Logistics & ROI

Understanding Modern Mailing Services Direct mail remains one of the most effective ways to reach customers in a digital world. However, navigating the complex...

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Marketing Guides

How to Customize Your EDDM Postcards for Maximum Impact

Every Door Direct Mail (EDDM) is a powerful tool for local businesses eager to engage with their target audience effortlessly. It opens up fresh avenues for con...

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Marketing Guides

The Best Method for Every Door Direct Mail (EDDM) Optimisation

The Best Method for Every Door Direct Mail (EDDM) Optimisation Target the Right Areas: Your Campaign's focus should be where you see most of your customers com...

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Marketing Guides

Why EDDM is Still a Top Marketing Option in 2024

In an era dominated by digital marketing, where social media, search engines, and email campaigns often take center stage, Every Door Direct Mail (EDDM) continu...

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Marketing Guides

Who should and should not use EDDM

Optimizing Your Direct Mail Strategy: A Guide to EDDM Success Wondering if Every Door Direct Mail (EDDM) is the right fit for your business? Let's break ...

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Marketing Guides

Unlocking Every Door Direct Mail (EDDM): A Comprehensive Guide

Are you curious about Every Door Direct Mail (EDDM) and how it distinguishes itself from conventional direct mail services? Let's delve into the intricacies...

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Marketing Guides

Unlocking Local Success: Understanding EDDM and Its Suitability for Your Business

In a world inundated with digital marketing strategies, the United States Postal Service (USPS) offers a unique solution for businesses looking to make a tangib...

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Marketing Guides

USPS Every Door Direct Mail is a valuable tool for small businesses

In an age dominated by digital marketing, it's easy to overlook the effectiveness of traditional direct mail advertising. The United States Postal Service (USPS...

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Marketing Guides

Unlocking Local Marketing Success: USPS Every Door Direct Mail for Small Businesses

In today's digital age, small businesses often focus their marketing efforts online, neglecting the power of traditional direct mail. However, the United States...

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Marketing Guides

Why EDDM is So Popular

Every Door Direct Mail (EDDM) is popular among businesses for several reasons: Cost-Effective: EDDM is a cost-effective marketing method, as it eliminates the ...

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Marketing Guides

Marketing With Every door Direct Mail from USPS

Marketing with Every Door Direct Mail (EDDM) from the USPS is a cost-effective and straightforward way to promote your business to a specific geographic area or...

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Marketing Guides

Benefits of EDDM Printing

EDDM (Every Door Direct Mail) printing offers several benefits for businesses and individuals looking to reach a specific target audience or promote their produ...

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Marketing Guides

A Cost Effective Marketing Solution

Direct mail marketing continues to be a powerful tool for businesses to reach their target audience effectively. While digital marketing has gained significant ...

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Marketing Guides

The Power of Business Card Printing

In this digital age, where virtual connections and online networking platforms dominate, it's easy to underestimate the impact of a simple, tangible busine...

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