Austin in numbers
Austin has 979,539 residents in 456,113 households, in the Census Bureau's 2020-2024 survey estimates. Housing here is young by Texas standards, with a median build year of 1994.
Two figures shape how to reach people. Only 43.4% of occupied homes are owner-occupied, and single-family detached homes make up 43.4% of the 483,071 housing units, so a large share of the city lives in apartments and attached homes.
Why EDDM suits a city with so many renters
Door hangers struggle in apartment complexes, where gates and front desks keep people out. Every Door Direct Mail does not have that problem, because the mail carrier delivers to every residential address on a route, apartments included.
That makes EDDM the practical way to reach all of an Austin neighborhood at once. Choose the carrier routes on the USPS map, and no mailing list is needed.
What Austin businesses tend to mail
Travis County had 1,114 full-service restaurants and 1,103 limited-service restaurants in 2023, per the Census Bureau's County Business Patterns. For them, a folded menu does the most work, and the Platinum EDDM package holds a full menu at $709 for 2,500.
The county also had 1,248 real estate offices. Agents tend to mail postcards around each listing, and a 6.5″ × 9″ card costs $359 for 2,500 or $779 for 10,000.
County Business Patterns only counts businesses with paid employees, so the real number of local competitors is higher.
Getting your order to Austin
Austin orders print at our Arlington, Texas hub and travel to you by UPS Ground. The table at the top of this page shows live shipping to ZIP 78701, and the builder on every product page does the same for your own ZIP.
The delivered total is what you approve, printing plus shipping, with nothing added later.
Cards and signs for local work
Austin's busy service trades hand out a lot of cards. Thick 16pt business cards cost $69 for 2,500, so crews and agents never run short.
For guidance on sizes before you mail, read our guide to EDDM postcard sizes. Or call 512-573-1977 and Corey will help you pick routes in your part of Austin.
Choosing routes across Austin
Austin neighborhoods differ a lot from one another, from dense central apartments to newer single-family subdivisions on the edges. The USPS EDDM map lets you browse each carrier route and see how many homes and businesses it serves before you choose.
Start with the routes nearest your business. People rarely cross town for a lunch spot or a haircut, so nearby routes usually make the most sense first.
A first Austin mailing, priced
A typical first mailing is 2,500 6.5″ × 9″ postcards, which cost $359 to print and qualify for EDDM. Larger areas suit the 10,000 run at $779.
Postage is paid to USPS separately when you drop off the bundles. The EDDM cost calculator adds printing, delivery and postage for any number of Austin households.
Trades that use print in Austin
Real estate offices and restaurants lead the way, but home services, dental practices and salons in Austin also rely on cards, hangers and mail. Each trade has its own guide on our printing by industry pages, with the pieces that fit and what they cost.
Whatever the trade, the pattern is the same: reach the homes near your business, keep the design consistent and track what each mailing brings in.
Local figures come from the sources named in each section. Prices come from our current price list. Reviewed October 8, 2026.
